₹1,96,000/-
Program Fess
2 Years
Duration
₹8,750/-
EMI Starting
NMIMS Online MBA In
Marketing Management
UGC Entitled Program
NAAC A+ Accredited
2 Years Duration
EMI Available
NMIMS Online MBA
NMIMS Online MBA Other Specializations
Business Management
Learn core business skills to lead and manage organizations effectively.
Human Resources Management
Learn human resources management, talent acquisition, and employee development.
Operations & Data Sciences
Gain expertise in operations management and data-driven decision making.
Finance Management
Learn financial management, investment strategies, and wealth creation principles.
NMIMS Online MBA In Marketing Management
NMIMS University provides a wide range of online BBA programs, including the BBA in Marketing Management. The Online MBA in Marketing Management offered by NMIMS is a three-year undergraduate program that aims to impart the fundamentals of market research, distribution, marketing strategies, business management and organization of marketing operations. This online program gives students the freedom to learn at their own time and comfort.
Marketing Management is a major driver in today’s business world, acting as an essential tool for every corporation. With new firms sprouting up almost every day, good marketing management is critical because it serves as the primary tool in reaching consumers. The NMIMS Online MBA in Marketing Management Program is an ideal choice for students who are interested in marketing. Along with an up-to-date curriculum, the program focuses on leadership qualities, technical knowledge, soft skills and management and executive skills necessary for a professional in marketing.
Key Highlights of NMIMS Online MBA In Marketing Management
- NMIMS is a nurturing educational environment that stands as a sanctuary free from societal prejudices, aiming to create a campus that fosters the healthy development of young and impressionable minds.
- The university is committed to creating an educational setting that upholds principles promoting respect and dignity toward every community, irrespective of geographical or cultural backgrounds. There is a strong emphasis on equality among students, and differentiation is neither encouraged nor practiced.
- In the pursuit of educational excellence, NMIMS prioritizes the delivery of quality activities that enhance the impact of the curriculum’s structural delivery. Every aspect of the educational experience is geared towards ensuring top-notch quality.
- NMIMS is an institution without barriers, welcoming every prospective student regardless of their background or abilities. The university values diversity and inclusivity, creating an environment where everyone is encouraged to pursue knowledge.
- Integrity is at the core of NMIMS educational platforms. All practices, whether by teachers, students, or stakeholders, adhere to the principles of honesty, fairness, and objectivity, ensuring the impartation of quality education within the norms of the university.
- Challenging the notion that education is a privilege, NMIMS takes proactive initiatives to make education accessible and affordable to all, ensuring that knowledge is a gateway open to everyone.
NMIMS Online MBA in Marketing Management Subjects & Syllabus
Semester 1
- Management theory and practices
- Organizational Behavior
- Marketing Management
- Business Economics
- Financial Accounting & analysis
- Information System for managers
Semester 2
- Business Communication
- Essential of HRM
- Business law
- Strategic Management
- Operations management
- Decision Science
Semester 3
- Brand management
- Consumer behaviour
- Marketing strategy
- Customer relation management
- Sales management
- International marketing
Semester 4
- Services marketing
- Marketing research
- Digital marketing
- Business : ethics, governance, & Risk
- Research methodology
- Project
NMIMS Online MBA in Marketing Management Eligibility Criteria
- Students must have a Bachelor’s degree in any discipline from recognised universities with minimum of 50% along with minimum 3 years of work experience
- Students must have a Bachelor’s degree + Post – graduation/ Professional degree in any discipline from recognised universities with minimum of 55% and at least 2 years of work experience
NMIMS Online MBA in Marketing Management Fees Structure
| Full Fee Payment | Annual Payment | Semester Wise |
|---|---|---|
| ₹1,96,000/- | ₹1,05,000/- | ₹55,000/- |
The fees structure is as follows
- The fee charge for NMIMS Online MBA is ₹ 1,96,000 for the full 2-year course.
- A processing fee Rs 1200/- along with registration fee of Rs 10,000/- (All admission) will be collected at the time of registration.
- Payment: Through Demand draft should be drawn in favour of “SVKM’s NMIMS” payable at Mumbai
- All students will have to pay a fee of RS. 800 as their exam fee per subject per attempt.
- The Armed forces candidates get a 20% waiver on the program by the University.
- You get loan facilities to pay program fees without using a credit card.
- Free 3, 6, 9 & 12 months equal monthly installments credit card offer available through HDFC Bank, ICICI Bank, Axis Bank, Citi Bank, Standard Chartered Bank, HSBC Bank, Kotak Mahindra Bank.
Candidates can choose from 2 lecture delivery modes: Pro & Prime
- Pro : It allows students to access live-interactive lectures as well as view recorded lectures
- Prime: It allows students to view recorded lectures
- Prime+ : It mode allows students to choose access for live-interactive lectures of their choice.
- Admission Processing Fee of Rs. 1,200/- applicable for all admissions.
- An initial amount of Rs. 10,000/- from the program fee will be collected at the time of registration.
- The above-mentioned fee structure is subject to change at the discretion of the University. Any payment made via Demand Draft should be made in favor of “SVKM’s NMIMS” payable at Mumbai.
- In addition, Students need to pay an examination fee of Rs 800/- per subject.
- Avail loan facility to pay fees for the Program even without a credit card.
- EMI Facility (3, 6, 9, 12 months) available via credit cards of the following banks: HDFC Bank, Axis Bank, Citi Bank, ICICI Bank, Standard Chartered Bank, HSBC Bank, SBI, Kotak Mahindra Bank.
Career Options After Online MBA In Marketing Management
Oversee and plan marketing strategies, campaigns, and initiatives to promote products or services.
Lead sales teams, set sales targets, and implement strategies to achieve revenue goals.
Drive the development and management of products, from conception to market.
Oversee the operations of retail establishments, ensuring effective sales and customer satisfaction.
Develop media plans to reach the target audience through various channels.
Develop and implement online marketing strategies, including social media, SEO, and content marketing.
Collect and analyze data to understand market trends, consumer behavior, and competitor activities.
Plan and execute advertising campaigns to promote products or services.
Manage communication between an organization and the public, fostering a positive image.
Manage and develop brand strategies to enhance brand awareness and equity.